Affiliate Programs

The question asked by most people is should they be promoting affiliate programs through a stand alone affiliate program, or should they be promoting affiliate programs through an affiliate network. Obviously at TrafficSynergy we’re a little biased as to why you should be working with affiliate programs through an affiliate network, but we’ll give you our viewpoint as to why working with an affiliate network is the preferable way to go.

Top Affiliate Programs? Affiliate Stand Alone versus an Affiliate Network

An affiliate stand alone program means you work direct with the advertiser. Although you might be able to have a closer relationship with the company, they specialize in their product, and not affiliate marketing and thus they won’t be able to advise you on how to increase your conversions from your valuable traffic. An affiliate network brings together a large number of affiliate programs, and allows the affiliates that work with the network to pick and choose the best affiliate programs to work with within the network.

Affiliate Network advantages

That means that as an affiliate or super affiliate in the making you:

1. Don’t have to spend huge amounts of time and effort trawling the Internet to find the best affiliate programs.
2. You work with a dedicated bunch of affiliate managers at the affiliate network that spend their entire time learning about the affiliate marketing industry and dealing with affiliate related issues, so they can sort out your issues in the quickest time. And the affiliate managers are happy to advise you which affiliate programs will convert best on your site.
3. You can discuss with your affiliate manager about new and exciting ways to get affiliate traffic to the different affiliate programs. As the affiliate managers have a wealth of experience in all areas of marketing, if you have a website, and want to move into PPC affiliate marketing, they’ll be able to tell you the best way to get into that niche.
4. At the end of the month, you’ve now worked with a number of different affiliate programs. Do you want each advertiser to have to send you a cheque separately – 30 different amounts in your bank account. Rather let the affiliate network send you one amount for everything. And often when you work with individual stand alone affiliate programs, you find your commissions under the threshold at the end of the month. With an affiliate network all your small commissions from the different affiliate programs get added together, so you’ll find it easier to earn money each month.
5. And the reason we believe you should be working with a reputable Affiliate Network? There are thousands of affiliate programs in the world today and many of them are not the most ethical. The affiliate network has experience to see the affiliate programs that are trying to be a little shady (such as putting 3rd party ads on the pages or not tracking the visitors correctly – and there are SO many more things), and won’t work with these websites.

The choice is yours, but with your valuable time, and your valuable traffic, we suggest that working with a reputable affiliate network is the preferable way to maximize your ROI.